UK businesswoman Jo Malone knows a thing or two about being an entrepreneur. From humble beginnings mixing scented oils in her kitchen, her fragrances line was picked up by cosmetics giant Estee Lauder less than a decade later.
She also knows a thing or two about dyslexia, and has passed on her advice to future dyslexic entrepreneurs looking to build a business.
She recommends that dyslexics use their strong visual-spatial reasoning skills to their advantage, both in developing a business concept and marketing it to others in a vivid pictorial way.
“Dyslexia makes us creative. We’ve learned how to see around walls, climb ladders and spot the potential in something that others don’t. We struggle in some ways but that is a good thing in business. If everything came naturally and easily, we wouldn’t build “business muscle” — that strength you need to succeed.”
For the full article, see http://www.standard.co.uk/business/markets/ask-jo-malone-my-dyslexia-helped-add-muscle-and-yours-can-too-10206162.html
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Sarah Forrest is a Literacy Coach for the Easyread System, an online program for children with reading and spelling difficulties, dyslexia, and more. Get a free 10-day trial from www.oxfordlearningsolutions.com
